joy magnetism: Save the dolphins




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Tuesday, April 22, 2008

Save the dolphins

Magnet #60 - Newport, RI

So, today's Earth Day, and I've picked a little dolphin from Newport, RI, arguably one of the most flagrant displays of consumer excess in America, if not the world.

Part of me really wants to celebrate Earth Day, but the other part is worried that Earth Day week has become yet another marketing/social responsibility bandwagon. Which would be ok, except that I can't figure out if that bandwagon is going to save the world or desensitize humanity to all green and blue messages from any and all corporate entities.*

At any rate, that's not Newport's fault. I do so love visiting Newport because it truly is the playground of the rich and long-ago famous. And, their gorgeous vacation homes (yes, there's a magnet forthcoming) are just the most ostentatious statements of wealth ever.

The other best thing that I love about Newport is the cliff walk - the 3.5-mile trek along the water, giving you some of the best views of the mansions and the ocean. I'm totally not one for nature, but walking along those rocks, where waves crash against the earth reminds us exactly how small each of us really is in the grand scheme of things.

So, my personal plan for this Earth Day is to make an effort to start living a little bit greener...not just today, but every day.

*Addendum: An experiment. Not including this blogpost, count how many green and blue Earth Day messages you get bombarded with today, and report back. In the last few hours, I've counted the green FOX logo (and at least 4 green-focused in-programming ads), the green YouTube logo, the green Google logo, and a Best Buy email.


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4 comments:

jen said...

Five so far and counting:

FOX
NBC
Walmart
Amazon
Ad on my Hotmail

V said...

"Not including this blogpost, count how many green and blue Earth Day messages you get bombarded with today, and report back."

Yikes. Does the L&B banner count?

joy said...

Hahaha - I wrote my list last night, without counting L&B.

But, in the end, my list was all of what was in my post, plus a few emails here and there...plus our own company Earth Day card, which you saw.

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